SECTION C: LANGUAGE
Study the advertisement (TEXT D) below and answer the set questions.
3.1 To whom would this advertisement appeal? (1)
3.2 The box to the right of the cup contains sachets of sugar as well as artificial sweeteners. Why has the
advertiser included artificial sweeteners? (1)
3.3 Refer to the headline, ‘A moment of indulgence from Huletts to you!’
3.3.1 Choose the correct answer to complete the following sentence:
In the context of the advertisement, the word ‘indulgence’ means …
D enjoyment (1)
3.3.2 How do the visual aspects support the headline, ‘A moment of
indulgence from Huletts to you!’? (3)
3.4 Why has the advertiser included the words, ‘MORE THAN 125 YEARS OF
SWEETNESS’? State TWO points. (2)
3.5 Does this advertisement convince you to purchase Huletts products?
Substantiate your answer. (2)