Question 3

SECTION C: LANGUAGE

ANALYSING AN ADVERTISEMENT

Study the advertisement (TEXT D) on the following page and answer the set
questions.

NOTE: For multiple-choice questions, write only the question number and the letter (A–D) of the correct answer.

3.1 What brand is being advertised?(1)

3.2 Study the heading.(1)

3.2.1 What misconception exists around the preparation of stir-fry? (1)

3.2.2 Quote TWO consecutive words that suggest this misconception should be reconsidered. (1)

3.3 Identify the slogan in the advertisement. (1)

3.4 Comment on the effective use of the word ‘whipping’ in conveying the message of the advertisement.(2)

3.5 Why does the advertiser repeat the word ‘all’ twice in the advertisement? (1)

3.6 The word ‘sourced’ means …
A the place where vegetables are grown.
B the vegetables have been obtained for you.
C the vegetables can be fried in sauce.
D information about the chosen vegetables. (1)

3.7 Would you buy this product? Discuss your view. (2)
[10]

TEXT D